Jung von Matt DONAU — Will it Schnitzel

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Kategorie:
Direct Marketing

Auszeichnung:
Bronze (2024)

Auftraggeber:
WienTourismus

“Will it Schnitzel?” ist die erste Social-Media-Kampagne, die ausschließlich panierten Content präsentiert. Zum wirklichen Erfolgsrezept gehört die Zusammenarbeit mit Lukas Mraz, einer Wiener Haubenkoch-Ikone. Und die Integration der Community, die selbst bestimmen konnte, was als nächstes geschnitzelt wird.

Creative Lead:
Jung von Matt DONAU

Kreativgeschaftsführung:
Michael Nagy

Geschaftsführung:
Doris Christina Steiner

Creative Direction:
Andreas Kadenbach, Kristina Miac

Text:
Theresa Scherrer

Art Direction:
Simon Herret, Niklas Loitsch

weitere Credits:
Content Creative: Katharina C. Herzog

weitere Credits:
Social Media Manager: Viola Riediger

Kundenberatung:
Alicia Rocki, Lisa Gärtner

Marketingleitung / Werbeleitung:
Claudia Wieland, Lukas Merl

Projektmanagement:
Patricia Deubner, Elisabeth Breuer

weitere Credits:
Social Media Strategist: Annika Schordie

Mediaagentur:
Jennifer Moth

Kamera:
Alexander Gugitscher

Schnitt:
Alexander Gugitscher

weitere Credits:
Michelin Cook & Performer: Lukas Mraz