Creative Incubator #2 Rom
16.—18.7.20

The Future of Conscious Business
How to help brands to serve a higher purpose.

Creative Incubator Rome
16 – 18 July 2020

Key information

Areas of focus
The future business models and organizations can only become sustainable and successful if they manage to serve a higher purpose, while this core value should not contradict making a profit. It must benefit not only shareholders but all stakeholders involved, including our environment and community.

As creative organizations, we all aim to identify our contribution for our clients and help them find and live their purpose-driven strategy. The creative incubator 2020 is looking at the role of the creative industry, concepts around collaboration, cooperation, and the impact creativity can have on the implementation of conscious business culture. Only in this way creative organizations are able to function as a core growth engine for the business of their clients and their own.

Participants – Who fits the profile?
Applicants from any department of a creative organization, creatives from other types of organizations, and freelancers. Professionals involved with transformation, consultative creative solutions, and technology integration, within the Communication and Advertising Industry.

Duration of each module
2.5 days

Cost per module
There are 30 grants available for each module, covering more than 80% of the cost (€ 550 instead of € 2,750). On top of that, ADCE members (CCA members) get a 10% discount (€ 495 instead of € 550).

About the Creative Incubator
Creativity has to be a main characteristic of every leader, a key element every entrepreneur must bring to the table. Each year, the Creative Incubator travels around Europe to debate the most relevant topics in the Advertising, Design, and Marketing industries. The subject changes from one edition to another, as we carefully select the most pertinent issue of the future to address in advance.

Together with Pi School Rome, and dozens of international professionals, we research, debate, and ideate new models to be implemented in our business, applied to our work methodologies, and put into action in society. After three different modules, we conclude each edition with a White Paper that holds the concrete guidelines that emerge out of our work.

Get the fresh copy of the “White Paper – Creative Incubator 2019” by emailing us at info@adceurope.org.